Sarasota Vacation Rental Income Calculator
Run your own numbers before you decide anything. The estimator below uses the seasonal pattern that actually drives Sarasota income, and the sections underneath explain what moves the result: the season, the area, the fees the big platforms take, the costs that come out of the top line, and the local rules that decide whether you rent by the night or by the month.

What drives income here
Season first: January through April carries the year, and a home that is full in February and March at seasonal rates can be quiet in September without hurting the annual number. Then location: walking distance to a beach on Siesta Key or Longboat Key commands the highest rates, followed by waterfront and pool homes across the mainland. Then capacity: a home that sleeps six to eight comfortably earns well beyond a two-bedroom, because family groups are the core of the market.
What the big platforms take, and what booking direct keeps
The large booking sites add a service fee to the guest, commonly around 14% of the stay, and take a host fee on top of that, so the gap between what a guest pays and what you receive can approach 15 to 20% of the booking. On SRQ Rentals there is no commission and no guest service fee: the rate you set is what the guest pays and what you keep, and the guest can see that difference on the checkout page, which is what makes them book direct.
The costs that come out of the top line
Cleaning between every stay, which most hosts pass to the guest as a cleaning fee. Supplies and linens. Utilities, which run higher than a primary residence because guests do not turn the air conditioning up when they leave. Insurance written for short-term rental use, not a standard homeowner policy. The association fee and any rental application fees if it is a condo. The tourist and sales tax, about 13%, is collected from the guest and passed through, so it is not a cost to you, but it must be remitted.
The rules that decide nightly versus monthly
Much of unincorporated Sarasota County and all of residentially zoned Longboat Key carry a 30-day minimum stay, which turns those homes into monthly rentals whether the owner planned it or not. Inside the City of Sarasota a vacation rental certificate and inspection apply, and condo associations add their own minimums. Check the rules for your address before you model nightly income; the monthly model is often the better business anyway once turnovers and vacancy are counted.
From estimate to first booking
Listing on SRQ is free and takes about ten minutes: photos, pricing, house rules, and your calendar synced both ways with Airbnb and VRBO so you can never double-book. Housing requests from guests already looking in your area reach you as they are posted. When you are ready, the button below starts the listing.
Common questions
How accurate is this estimate?
It is a planning number, not a promise. It reflects the seasonal shape of Sarasota demand and typical rates by home size, but your actual income depends on the specific home, the photos, the pricing you set, and the rules for your address. Use it to decide whether the idea is worth pursuing, then refine it with your own numbers.
Do I have to charge the tourist tax?
Yes, on any stay under six months: Florida sales tax plus the county tourist development tax, about 13% combined, collected from the guest and remitted to the state and the county. SRQ tracks it for you on each booking.
Is it better to rent nightly or monthly in Sarasota?
Nightly earns more per night but carries more turnovers, more vacancy outside season, and more rules. Monthly earns less per night with far fewer moving parts and is the only option in many residential zones. Many local hosts run both: nightly in season, monthly for the rest of the year.
What does it cost to list on SRQ Rentals?
Nothing. Listing is free, there is no commission on bookings, and guests pay no service fee. Paid tools for larger operators are coming later and will be optional.
What occupancy should I expect?
High in season and lower in summer and early fall, which is why the annual number matters more than any single month. A well-photographed, fairly priced home near the beach fills its season; the summer is where pricing and monthly stays make the difference.